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Chat, then a page tool · 8 min

Idea to landing page draft

The job

When I have an offer in my head and nothing I can show anyone, I want to a first page draft I can react to, so that the idea stops living as a paragraph in my notes.

A landing page is a sequence, not a slogan: outcome, who it's for, how it works, the one objection, the ask. Give the model the sequence and the raw material, ban the hype words, and you get a draft worth arguing with in minutes. Then take it somewhere it can become real.

  • The offer in four lines: what it is, who it's for, what it costs, what changes for them
What it does

Before

What it is: a one-day hands-on AI workshop in Almaty
Who it's for: owners of 5 to 50 person companies who do repetitive work themselves
What it costs: 75 000 ₸ founding seat
What changes for them: one real workflow runs on AI by evening, plus a map of what to automate next
Call to action: Join the waitlist

After

Headline
Leave with one workflow running on AI, not notes.

Subhead
One day in Almaty. Bring the task you do badly on repeat; by evening it runs without you.

Benefits
- Your workflow, not a demo dataset: you build on the real thing.
- A map of what to automate next, in order, with what each step is worth.
- Sixteen seats, one facilitator who builds these for a living.

How it works
1. Bring one real workflow and a laptop.
2. Morning: the method on your task. Afternoon: build it and make it run.
3. Leave with it running and the map for the next three.

The objection
"I'm not technical." You don't need to be. The method is about thinking and asking; tools get set up in the room.

Call to action
Join the waitlist. Founding seat: 75 000 ₸.
The prompt

Paste into any chat; fill the brackets

Draft a landing page for the offer below. Sections, in order: a headline that names the outcome (not the product); a one-sentence subhead; three benefits, one specific line each, no adjectives; how it works in three steps; one honest objection and its answer; a single call to action. Write for [who it's for]. No hype words (transform, unlock, revolutionary, game-changing). Plain, specific, confident.

The offer:
What it is: [what it is]
Who it's for: [who]
What it costs: [price]
What changes for them: [the outcome]
Call to action: [what you want them to do]

Run it on yours

Paste your own material. It runs here, on a model that doesn't train on it, and you keep what comes back.

Goes to a model provider that doesn't train on it. Don't paste secrets, passwords, or customer personal data.

Did it work?

Show the draft to one person from the audience for ten seconds. Ask what it is and who it's for. If they hesitate, the headline failed: rerun with a sharper 'what changes for them'.

Undo

It's a text draft. Nothing is published until you build the page.

Make it real

To make it real: paste the draft into Claude Design for a page mockup, or into Claude Code for a live page. The Systems track's 'Pick the right surface' part is the two-minute guide to which. Open that part →